Wednesday, June 1, 2011

You Never Forget Your First

Vespa.
Peter.
Western States 100 training camp.
You had us at "try one."

How could you have known we were just diving in to our sponsorship crusade? On the precipice of opening a new avenue for willing - even unwilling - sponsors? Our journey to TransRockies as much about physical and mental preparation as it is about promotion and creativity?

Runs With Mascara received its first unofficial sponsor Sunday morning when Peter, a distributor for Vespa who'd strategically parked beside us, handed us 2 Vespas minutes before we headed out on the 20 mile training run.

Whether it was the high from that unsolicited sponsorship or the Vespa itself, this Runs With Mascara girl saw a noticeable boost in effort that day with her usual minimal intake of food. And while the price point of Vespa originally raised eyebrows, given this first time
exposure, I think it's safe to say we'll be testing it out again.

More firsts on the weekend runs? Socks, a new hydration pack, a new running skirt. Stay tuned for updates.

No comments:

Post a Comment